Reopening of SOTA Store: A New Chapter in Collaboration with NM3 Design Studio
We are excited to announce the reopening of our store located at Via della Frezza 52, following a significant renovation of both its space and furnishings. This transformation was made possible through a collaboration with the renowned Milanese design studio NM3.
The project unfolded in two main categories: custom projects and interiors.
The main area of the store, extending from the street entrance to the wall leading to the final room, has been carefully preserved to retain its original essence. This is achieved through the installation of two large modular volumes—one for each room—composed of individual raw black iron console modules with marble tops made from Pietra Selva, in harmony with the existing materials (travertine, wood, iron). In addition, a custom-sized NM26 bookshelf, crafted from raw black iron, has been placed at the entrance.
In contrast, the room at the back of the store has been entirely redesigned in the signature NM3 style. The new space features a bubble rubber floor, mirrored walls, stainless steel wall rails, NM13 stools, and a custom NM27 screen to delimits the fitting room area. Completing the design, three SISTEMA 150 applique lamps, in textured Murano cast-glass and mirrored stainless steel, designed by 6:AM and NM3.
This reimagined space reflects our commitment to innovation while maintaining a deep respect for the original architectural elements of the store.
We invite you to visit the newly reopened store and experience firsthand the synergy between contemporary design and timeless craftsmanship.
